The main characters are three best friend newyorkers Emmy, Adriana and Leigh - who are facing the horror of turning 30. Recently dumped Emmy promises to make a drastic change and find guys from every continent for casual affairs. Beautiful Brasilian Adriana in turn tries to leave her old lifestyle of sleeping around and living off daddy in order to get a Harry Winston ring on her finger before the first wrinkes start showing. Leigh, the one with the perfect life, doesn't know what she needs in order to be happy and to be able to relax.